About suuro

slow down and embrace


' suuro '

is a creative and evocative word, encapsulating multiple layers of meaning. Derived from the word "slow" with a deliberately slower intonation, it embodies a sense of calm and unhurried elegance. Additionally, as a homophone of the Chinese term " 舒柔 " (shū róu), it further conveys qualities of effortlessness and gentleness. This dual origin beautifully bridges the concepts of mindful living and graceful simplicity, making it an excellent choice for a brand or concept emphasizing sustainability, balance, and refined aesthetics.

Just as the name suuro suggests, inspired by a slower pace and the effortless gentleness of " 舒柔 " we embody the aesthetic philosophy of slow fashion. Our mission is to deliver sustainable fashion that seamlessly weaves the strength and grace of modern women into everyday wear. With a commitment to crafting effortless, gender-neutral styles, we empower individuals to embrace confidence and freely express their unique identities.


Social Media

   ig | @suurostudio

fb | suuro studio


Info

business name | suuro studio

business registration no |  202103236819 (JR0125105-A)

mail | [email protected]